Cold weather ahead!

Even when the temperature dips Contra Vision performs

As Winter approaches and temperatures start to drop have you considered whether you are applying perforated window film that can cope with the cold?

All self-adhesive vinyl including perforated window films have a minimum application temperature. Extreme temperatures can affect the performance of the face film and adhesive and low temperatures can make installation difficult, if not impossible. If temperatures are below the minimum application temperature the adhesive can become brittle resulting in the material failing to bond effectively to the glass.

Extensive testing has shown that Contra Vision® Performance™ and Contra Vision® Campaign™ perforated window films can be applied reliably at 5°C/41°F.

This is considerably lower than most other perforated window films, which typically have minimum application temperatures of 10°C/50°F.

The minimum application temperature of 5°C/41°F refers to the temperature of the glass, not the air temperature, as the temperature of the glass can remain lower than the surrounding air. We recommend that in cold weather Contra Vision® perforated windows films are applied in the afternoon, preferably after the windows have been warmed by the sun. Temperature should not drop below 0°C/32°F within 2 hours of application and not drop below -5°C/23°F within 24 hours of application. The use of a heat gun to warm the surface of a window is not recommended as this may cause the glass to crack.

In the winter months storage temperatures can significantly drop and we recommend that the material is warmed to room temperature well before application. The same applies when transporting graphics, the material being allowed to reach room temperature before application, particularly if left in a cold vehicle overnight.

During application, ensure that the surface is dry and free from any condensation. Thoroughly clean the surface from dust, grease or any contamination that could affect the adhesion of the material. Do not use a chemical adhesion promoter. Application must be dry, ensuring that the graphics are cut back from the edge of the window by 1-3mm (3/16”-1/8”) and that all joins are butt joins. Do not overlap. We recommend that the graphics are not cleaned for a minimum of 24 hours after installation.

Last paragraph – In extreme climates, temperatures may never reach our minimum application of 5°C/41°F. In this case the use of inside mount perforated window films such as Contra Vision® Performance™ Clear perforated window film or Contra Vision® Sprint™ will help overcome this issue.

Please do not hesitate to contact us if you require any further information.

 

 

 

Contra Vision innovation wins big in Vegas

sgia2016-winner

Contra Vision North America, Inc. is a company which prides itself on extending the market for see-through graphics by providing creative solutions designed to improve print performance.

Contra Vision® products transform glass into opportunities for advertising, branding, one-way privacy, solar shading and decorative architectural features, while retaining excellent see-through from the other side. Our invention has made the Contra Vision® brand a byword for one-way vision window graphics and the company’s continual innovation has been recognized by a Product of the Year 2016 Award at SGIA Expo 2106.

A new product, Contra Vision® Campaign perforated window film with Grayliner has been awarded Product of the Year at this year’s SGIA exhibition in Las Vegas, in the category, Media- adhesive backed vinyl.

contra-vision-grayliner

This extension to our range is a new product which combines the benefits of Contra Vision® Campaign, an economically priced perforated window film, specifically for the production of short term see-through graphics, with the benefits of Grayliner™   technology.

Contra Vision® Grayliner is a patented improvement to perforated window films, making it easier than ever to produce outstanding see-through graphics. The liner color matches the 70% monochromatic gray tone which is typically visible through the perforations on a window. It is the perfect background to view trial prints and to help print operators with color matching and quality assurance during production.

The graphics on a conventional white or clear liner can appear “washed out” and may not be accepted by the customer. This creates the temptation to use excessive amounts of ink which can damage the performance of perforated window films. In other cases the printed image can appear artificially strong if the liner absorbs ink within the perforations, leading to unrealistic expectations and disappointment when the film is installed.

Contra Vision® Campaign with Grayliner is suitable for printing with solvent, eco-solvent, latex and UV inkjet printers, and for screen-printing and other common printing technologies.

The development of Contra Vision® Grayliner is just one of the many product innovations developed by the company over the years, with continual innovation and expert consultancy providing the basis of Contra Vision’s worldwide success. SGIA chose this product as best Media-adhesive backed vinyl; the competition judged submissions across 19 categories for output devices and 29 categories for non-output devices.

Roger Hill, CEO of Contra Vision North America, Inc. comments, “There was strong competition for this award, and we were delighted that our innovation was judged to be a worthy winner. Quite an accomplishment, which rewards our focus on continuous innovation.’

Contra Vision North America, Inc. was founded in Atlanta, Georgia over twenty years ago to serve the North American market and the company regularly exhibits at SGIA.

A journey of discovery, for a tiny dot from Manchester

A few of our favourite examples

25 years ago, the world’s first bus wrap was seen on the streets of New Zealand.  The unique characteristics of Contra Vision® see-through products made it possible to wrap an entire bus in promotional graphics, extending the imagery over the windows for the first time while still allowing passengers to see-through from the inside. The impact of such large, moving advertisements in often highly pedestrian areas, caught the imagination of advertisers and designers alike, and iconic designs followed. Even today, bus wraps are as popular as ever. It may be their reassuring visibility in an age of digital communication or perhaps there is a deeper psychological element at work.

Cognitive psychology suggests that when images move, they capture our attention, people instinctively recognise movement as something we need to pay attention to, and so the brain is caught. It is no coincidence that there is an increasing number of moving advertisements across the urban environment, with digital screens by roadsides, in shopping centres, on buses and other vehicles and within transport hubs, arguably the first bus wrap paving the way.

Like many inventions, the test phase was on a much smaller scale as the technology needed to prove its worth. The first ever use of one-way, see-through advertising appeared as a poster on bus windows for Beeline Buses in Manchester, in 1989.  The posters were for Imperial Tobacco and printed on a “new” patented material called Contra Vision®. Contra Vision Ltd (UK), was the company created by Roland Hill, the inventor of Contra Vision® see-through graphics to develop this innovative technology.

Two years later in 1991, the first “full wrap”, bus with advertising carrying over the windows and bodywork appeared in New Zealand for the Pan Pacific Hotel. That was just the beginning, the eye-catching format soon becoming hugely popular in Australia, followed by South Africa, and the UK.

The USA entered this market in 1992 when Visual Technologies, Inc., a licensee of Contra Vision North America, Inc., provided Contra Vision® for the first “full wrap” bus in the USA, for the US Postal Service in Denver, Colorado.  The first digitally printed bus wraps in the world used Contra Vision®, imaged by the 3M™ Scotchprint process, which advertised the launch of Crystal Pepsi in March 1993.

Through a process of continuous innovation, Contra Vision established the widest range of one-way vision films, available not only for bus wraps but increasingly for a variety of applications on static and transit platforms. The Contra Vision® Performance range of perforated window film is the fastest growth product in this field, offering not just a range of transparencies but application, print and visibility options too.

Contra Vision® Performance™ perforated window film transforms any area of glass into a billboard, the ease and speed of application and removal makes it the perfect medium for either long or short term promotions.  Making use of existing glazing in the infrastructure of our towns and cities has generated new advertising revenue streams for Out of Home space advertisers. In addition, utilising glass in their own buildings has also provided brand managers and planners with innovative and cost effective ways to support promotional campaigns.

This has led to Contra Vision® material wrapping buildings, vehicles and iconic structures worldwide. We also know the material stands up well to tough climatic conditions.  In Australia, for example, temperatures can vary wildly from boiling hot in the day to almost freezing at night: Contra Vision® material remains pristine whatever the weather.

As advertisers and OOH agencies continue to transform the urban environment around us, with innovations in technology and insight, it is reassuring to know that a single ground-breaking product with a dot pattern, invented in Manchester, not only transformed advertising worldwide but continues to find interesting new applications today.

Contra Vision® Privacy Window Film Range

Privacy Window Film applied to a building

Privacy Window Film applied to a building

Contra Vision is harnessing its expertise and reputation in one-way vision technology to launch a range of privacy window film products, providing an attractive and clever way to hide the view into buildings while maintaining a remarkable level of see-through from inside.

View-through Contra Vision® Privacy Window Film

View-through Contra Vision® Privacy Window Film

We offer standard white on black perforated films for either outside or inside window mount, translucent white perforated for day and night privacy and we are experimenting with a range of decorative designs for something more colourful. The films are supplied ready to install and do not require printing.

Unlike conventional window tinting, reflective or mirrored window films, Contra Vision® Privacy Window Films™ do not block the view outside at night. These other films turn into mirrors at night when looking from inside an illuminated room. Contra Vision® Privacy Window Films™ also avoid the dazzle and uncomfortable glare from reflective/mirror films when viewed from the outside and help to minimise bird collisions.

We are looking for window film companies to incorporate our products into their range and spread the word about the multiple benefits of Contra Vision®.

Whatever your requirement for privacy, there should be an option to suit you and as this example on a private home demonstrates, the transformation is subtle on the outside, effective from the inside and very easy to apply and remove.

Contra Vision® provides instant privacy for a rural barn in a location popular with walkers, find out more….

YMCA transformed for Royal Opening by All Signs

The Chris Bryant Centre, a new wing of the YMCA complex in Erdington, Birmingham, harnessed the unique see-through characteristics of Contra Vision® to transform their entrance prior to the official opening by HRH Princess Anne. In order to incorporate their visual identity onto the physical building vibrant block colours were printed onto Contra Vision® one-way material which ensured that the exterior could be transformed without compromising the interior environment.

Kevin Willis, Business Development Manager, All Signs commented,

“The YMCA brand is associated with community, care, service and fun. By using Contra Vision® Performance™ to badge the entrance to this new building, we were able to create a strong visual identity reflecting the organisation’s values. The material was easy to print and apply, working to timescales which ensured the entrance was vibrant and welcoming not just for its official opening but for years to come.”

Contra Vision adds colour to the facade

Contra Vision adds colour to the facade

Contra Vision North America, Inc. appoints Director of Business Development

Director of Business Development

Eric Bartosz Director of Business Development

Contra Vision North America, Inc. announces the appointment of Eric Bartosz to the position of Director of Business Development. Bartosz is a 20 year veteran of the print industry and, prior to joining Contra Vision North America, Inc., worked with Windsor Marketing Group where he served as Vice President of National Accounts partnering with top US retailers on developing and executing their in-store visual merchandising campaigns. Previously, Bartosz was the Northeast Regional Sales Manager for Clear Focus Imaging and worked extensively with the distribution, printer and end-user channels on window graphic applications.

Bartosz obtained his Bachelor of Science in Business Management at St. John’s University and earned his MBA at DeSales University with a concentration in Marketing.

Bartosz is based in Pennsylvania and will cover the North East, working with other members of the sales and customer service team, Pat Henrietta in Tennessee, Gary Stoltenberg in California and Emily Seawell based in the Atlanta office, all supporting printers, distributors and clients throughout North America.

Bartosz comments, “I’m thrilled to be joining the Contra Vision team and I look forward to helping contribute to the rich history of industry innovation and expertise for which the company has become so renowned over the years.  We live in an exciting era for see-through graphics and Contra Vision North America, Inc. is extremely well suited to help clients deliver their brand messages across the spectrum of glass applications where creativity continues to extend the medium into new areas”.

Van Duinkerken Sport & Kamperen Window Graphics

Contra Vision Facade at Van Duinkerken Sport & Kamperen
Van Duinkerken Sport & Kamperen, a sport and outdoor pursuits retailer, approached Printhouse as they wanted to ensure that their new Outdoor Sports & Camping store would be noticed. Their new location, next to a busy highway, meant that lots of potential customers were passing every day, so there was a real value in attracting attention.

View Through Contra Vision Window Film
Contra Vision® was chosen as the unique one-way characteristics of perforated window film allow designers to create stunning effects on glass without losing the valuable daylight coming in

Read more….